OEM is often the word that comes to mind when one thinks about producing their own cosmetic products.
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In this article, we will be explaining details regarding cosmetics ODM and its difference with OEM. In the end, we will also be introducing the 3 points we think are important when choosing a cosmetics ODM partner in Japan.
ODM stands for 'Original Design Manufacturer'. ODM is an abbreviation for Original Design Manufacturing. Cosmetics ODM is a manufacturing method in which an ODM company plans, designs, develops, and manufactures cosmetic products under the brand of the buyer.
This enables the buyer to pick an off-the-shelf cosmetic product that is ready to go without any planning or know-how.
There are also ODM companies whose support extends to marketing and logistics.
Let's take a look into the differences between cosmetics ODM and OEM.
In short, an ODM is a company that designs and manufactures a product. In the cosmetic sector, a lot of companies use this term as a 'we do everything for you' statement. However, it actually means that the ODM company rebrands existing products from its catalog for other companies to market.
You probably come across a lot of products that look the same except for the brand print on Amazon. That means they are products coming out of the same ODM.
OEM, on the other hand, is when the manufacturing company designs a product originally for you or produces a product that was designed by you.
We think there are 3 key benefits of using cosmetics ODM.
As the seller will be re-branding an off-the-shelf product of the manufacturer, they will not have to think of a concept or plan the product.
This is useful for people who want to launch a product without having to do the necessary research and obtain the know-how.
Developing an original product from scratch requires an R&D process which can take up to months. This is not limited to formulation but also the packaging materials and design as well.
When it is an ODM product, none of this will be necessary and the product will be ready to order and delivered in a much shorter span compared to an OEM product.
Making an original OEM product requires a certain quantity. This can be 500 or 3,000 depending on the product.
However, ODM products are often in stock and can be delivered in a few days.
Even if the manufacturer does not have it in stock, they will still manufacture a certain amount of products and provide the required quantity from their inventory.
There are also downsides of cosmetics ODM which makes it not for everyone.
As these are off-the-shelf products, there will be no originality to the product. For companies that aim to differentiate their products from others in the market, cosmetics ODM products will not be a viable option.
In the case of an OEM product, the buyer has the freedom to choose from thousands of different containers and packages.
However, for cosmetics ODM products, this is different. Buyers will be limited to the options that the manufacturer has in their inventory, in most cases.
One way to work around this is, using an off-the-shelf formulation with original packaging.
Of course, this will bring the MOQ quite a bit up since the containers will be required to be procured.
In this section, we will be explaining the 3 key points we think you should keep in mind when choosing your cosmetics ODM partner.
At least in Japan, it is difficult to run into ODM-only companies. It is mostly OEM companies that also offer a set of ODM products.
Some companies will only have 1-2 products while others have dozens. Working with a company that offers a wide range of products will be more practical in the long term when you want to add new products to your existing catalog.
Cosmetics ODM products are off-the-shelf products that are often preferred for their speed and practicality. By nature, this comes at the cost of flexibility, which is inevitable.
However, the extent of this also varies from manufacturer to manufacturer. Some companies may be able to offer minor changes to the formulation and a few different options on the packaging materials.
One of the reasons why many people prefer ODM over OEM is the minimum order quantity.
If the cosmetics ODM company has the product in their inventory, they can swap the label very easily. Some companies may do this from as little as 20-30 products while others may require 100 or more.
Also, there are companies that do not hold stock and require OEM-like quantities also.
In this article, we explained cosmetics ODM with its pros and cons while comparing it to cosmetics OEM.
Are you interested in learning more about OEM ODM Cosmetics? Contact us today to secure an expert consultation!
Even though we mainly specialize in OEM -as can be seen in our company name- we are also experienced with cosmetics ODM.
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Everyone wants to look good. This is the main reason why there is a wide variety of cosmetics products available on the market for consumers to choose from. You buy beauty products to add colours and glamour to your life.
Cosmetics are part of our daily lives, especially to the ladies, but there are certain things you need to consider before buying. Take these into consideration the next time you shop for cosmetics.
Check out the list of ingredients. This may be the most important thing you need to consider when buying choosing and cosmetics products.
These days there are a lot of new cosmetic manufacturers that are creating amazing beauty products. Your job as a consumer is to make sure their products do not contain ingredients that can harm you.
Some ingredients you may want to avoid are:
If you have sensitive skin, it is a good idea to avoid cosmetics that contain alpha hydroxy acid.
The best anti-ageing ingredients to look for are:
You have to make sure that the OEM cosmetic manufacturer you choose has the beauty products you are looking to purchase. The manufacturer and the brand should use quality ingredients that will not harm your skin.
Don't buy cosmetics based on the price, go for products that are manufactured by good reputation in the industry.
Check the OEM cosmetic manufacturer to make sure that their cosmetics are safe for your skin, they are cruelty-free, and they had been tested for delivering great results.
It is important to know your skin tone and type before buying cosmetics. You should also check for any skin allergy reaction to any of the ingredients used in the beauty product.
Here it is a quick guideline to know the type of your skin.
A well-balanced skin is called normal. It is neither too oily nor too dry. You can identify normal skin if:
Just keep in mind that with age, your normal skin can become drier.
If your skin produces less sebum than normal skin, you have dry skin. This type of skin does not retain moisture and it feels tight and looks dull.
When you get older, your skin becomes drier. This is mostly caused by losing water.
If your skin is dry you will need:
You have dry skin if:
Oily skin produces more sebum than normal skin. This excessive production is known as seborrhea. Your skin looks glossy and your pores are visible.
You have oily skin if:
Oily skin is more likely to produce acne, blackheads, and pimples. They can appear in your face, back, and chest.
This type of skin combines oily and dry skin. Most of the time, the T-zone is oily while the cheeks are dry.
These days it's easy to read reviews and experience of users. Just do a quick search online.
Make sure you buy cosmetics that have positive feedback. When you read reviews, you will know how to use the product and what results you can expect after using it.
Although it is important to read the experience of previous users, don't forget to read the label carefully to know the suggested use, warranty, and expiry dates. This information is often given by the OEM cosmetic manufacturer to help you use the product the proper way.
Before buying a cosmetic product, you need to know exactly what ingredients are the right ones for your skin type and tone. Avoid any ingredient that could irritate your skin, especially if you have sensitive skin.
Happy shopping!
It is important to know who the cosmetic manufacturer is, to make sure they have a good reputation, and their beauty products have ingredients that would not harm your skin.
Finally, it is important to respect expiration dates, to avoid skin irritation, breakouts, and eye infections.
Contact us to discuss your requirements of Lip Gloss Manufacturer. Our experienced sales team can help you identify the options that best suit your needs.