High levels of infestation have been found in Dried Goji Berries by the KLBD and other Kashrut agencies.
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Dried goji berries are therefore not recommended even when bearing a kosher symbol.
Goji berry puree and powder are all still permitted.
Around 10 years ago, then an electrical and general contractor, Tibor Fischl designed a retractable greenhouse and agricultural growing system. Figuring he had to put something into it to show how it would work, he looked for nutritious plants and came upon the goji berry.
Originally brought to the United States in the 19th century by immigrants from China, both the leaves and berry of the Lycium Barbarum, known as goji or wolfberry, are powerful antioxidants, full of vitamins A and C, and an enzyme called Quinone (PQQ) that helps heal and protect blood cells. Fischl bought all the plants he could find and immersed himself in learning how to propagate them successfully.
Gojis growing
Goji Farm USA, which Fischl runs with two partners, is today the largest goji producer in North America, with a farm in central Washington state and headquarters in Sonoma County, California, about 50 miles north of San Francisco.
After harvest, Goji Farms berries are either fresh-frozen or freeze-dried, and they provide the leaf to customers as well. The leaf is bitter but cleansing, Fischl says. Clients use the leaves in beverages or add the free-dried berries to products like trail mix. The value of freeze-drying, he explains, is that the berries retain their nutritional value, minus the water. Theyre indefinitely preserved when vacuum-packed.
The importance of kosher certification
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Kosher certification was very important to Goji Farm USA, a vision for a long time, says Fischl. We are concerned about our customers well-being and part of that is to take steps to have a third party verify that we are clean. We care about where our product comes from and want to convey that to our customers.
For this company, kosher certification helps because many of their wholesale clients are also kosher. Being able to mix their berries with other kosher products was a motivation for Goji Farm to obtain OU Kosher certification. I believe that the distributors and retailers we sell to value that were OU Kosher-certified. I think its created impetus for the ones who arent already kosher-certified to seek OU Kosher certification. And theyll be able to announce that their product is supplied by us and that its OU Kosher.
Getting kosher certification
They received their OU Kosher certification in February, after starting the process in the fall of . It was a very pleasant process, Fischl says. It took a while because its thorough, and they physically examined the product in their labs, but it was never stressful. I enjoyed Rabbi Twersky, my main contact. For now, Fischl is managing the OU Kosher program on his own, and plans to continue that unless it gets to be too demanding.
Fischl offers the benefit of his experience to others who are seeking OU Kosher certification. What made the process so smooth, he says, is that we had good documentation for what was requested, good photos and data, everything from A to Z. As long as you have good data to represent what youre doing, thats all thats needed. Thats what needed for your own good farming too. Farmers who dont document are not really credible.
Goji Farm USA plans to eventually freeze-dry a wide variety of fruits and vegetables under their label such as berries, apples, pears and theyll all be kosher. Right now its only goji but these others are expected to appear starting in Spring .
A fathers inspiration
Fischls father, Peter Fischl, looms large in his sons life. Peter Fischl, who died in , survived the Holocaust as a boy in Hungary, and Tibor is named after Peters father who was murdered by the Nazis. Later in life Peter Fischl worked tirelessly for peace and tolerance, speaking constantly to students and other groups about his experiences. Whenever things have gotten tough on Tibor Fischls 10-year journey to bring goji berries to consumers, I think of my father, promoting peace and he goes on.
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