What is the best white pigment?

White pigment invented in the 20th century

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Titanium white, also Pigment White 6 or CI is a family of white pigments composed primarily of titanium dioxide.[1] It is the most widely used white pigment in contemporary artistic applications because of its affordability, low toxicity, and high hiding power. Though the term titanium white most often refers to pigments containing titanium dioxide, it can also describe any white pigment that contains a titanium compound (e.g. zinc titanate, barium titanate, potassium titanate, titanium lithopone, titanium silicate).[1]:&#;295&#;

History

Titanium dioxide (TiO2) is a bright white substance first named and created in a laboratory in the mid-19th century. It was initially used as a pigment in the ceramic arts for yellow glazes later in the century, and by the s artists started to use white mixtures containing the compound.[2][3]

The pigment was further developed for industrial use in the s by the Titanium Pigment Company in the United States and the Titan Company in Norway, each working independently. The two manufactures cross-licensed their patents in .[1]:&#;297&#; By the late s, titanium and zinc white had unseated lead white as the dominant product in the market for white pigment.[4] Most art supply companies now explicitly advise that titanium white should be used instead of lead white for safety reasons.[5]

Visual characteristics

Titianium white provides greater hiding power and tinting strength than any other white pigment.[1] Titanium white was initially more expensive to produce than lead white, but its superior hiding power soon made it a more economical choice because smaller quantities were required to achieve the same degree of opacity.[1]:&#;309&#;

Notable occurrences

Titanium white featured regularly in the palette of Arthur Dove, who was among its earliest adopters in the s.[6] It has also been identified in the work of Thomas Hart Benton,[7] Diego Rivera,[8] Pablo Picasso,[9] and Jackson Pollock.[10]

References

The colour white was likely first used in prehistoric art in the form of chalk &#; naturally occurring calcium carbonate. The preparation of lead-based white pigments was first described in Greece in the 3rd Century BC, and Lead White went on to become the most widely used white pigment in European oil painting. Since the 20th Century, Lead White has been largely replaced by Titanium White, which remains the most commonly found white pigment.

Here is a guide to the white pigments used in artist paints today according to the Pigment Colour Index, identified by the prefix PW. Find out more about the Colour Index and why it is useful to artists in this post.

Each swatch is an example of an artist paint that uses that particular pigment, and the actual colour may vary. You can click on each swatch to go to the paint that is pictured.
 

Pigment Colour Index: White Pigments

PW 1 &#; Lead White

Colour Description: Warm, yellow-white
Transparency/Opacity: Semi-transparent to opaque

Used in various forms since around 300BC, Lead White (sometimes called Flake White, Stack Lead White, or Cremnitz White, depending on how the pigment has been made) was the only white pigment used in European easel painting until the 19th Century. It is fast-drying and not as pure, bright a white as the more modern white pigments like Titanium and Zinc White. It is a highly toxic pigment, not available for general sale in the EU and UK due to REACH Enforcement Regulations. The warmth of Lead White can be imitated by mixing Titanium White or Zinc White with a touch of yellow, but its fast drying time and thixotropic handling qualities are difficult, if not impossible, to mimic with other pigments.
 

PW 4 &#; Zinc White

Colour Description: Cool white with a blue undertone
Transparency/Opacity: Semi-transparent

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Zinc White (zinc oxide) has been used in artist paints since the 19th century. It is commonly found in paints labeled as Mixing White and Transparent White, and is often added to Titanium White (PW 6) oil paints to improve its handling qualities (this may not always be stated on the label of Titanium White paints). Zinc White&#;s gentle tinting strength and transparency make it useful in mixtures, as it doesn&#;t add opacity or chalkiness like Titanium White does. Concerns about Zinc White&#;s brittleness in oil paint have led to many manufacturers discontinuing the pigment in their oil ranges (you can read more about that here). There are no concerns about the permanence of PW4 in any other media, and it is an excellent mixing white in acrylic and watercolour. In oil paint, Zinc White&#;s transparency also makes it more susceptible to dark yellowing than other yellow pigments (though it is reversable). For a more opaque white, try Titanium White (PW 6).
 

PW 5 &#; Lithopone

Colour Description: Neutral, grey-white
Transparency/Opacity: Semi-opaque

Lipothone (Barium Sulphate and Zinc Sulphide) was first created in the s and by it held 60% of the market for white pigments, rivalling both Lead White and Zinc White. By this demand had decreased to 15% due to the popularity (and comparative inexpense) of Titanium White. Lithopone is moderately strong in mixtures &#; it is not as overpowering as Titanium White, but not as gentle as Zinc White. For oil painters who have concerns about the permanence of Zinc White, but don&#;t like the heavy opacity of Titanium White, PW 5 can make a good alternative.
 

PW 6 &#; Titanium White

Colour Description: Bright white with a blue undertone
Transparency/Opacity: Opaque

First introduced in , Titanium White (Titanium Dioxide) dominates the white pigment market. More than five million tons of Titanium White are used every year in the production of plastics, cosmetics, paper, medicines, house paints, and artist paints. Titanium White is very opaque and extremely strong in mixtures. It is a slow-drying pigment, particularly in oil paint. In oil paint, PW 6 also makes a soft and spongy paint film, so it is usually mixed with Zinc White (PW 4) to balance out this tendency. Thanks to its opacity, Titanium White is also found in acrylic gesso primers, and it is also used to add brightness to archival watercolour paper. If it is too overpowering for your mixtures, you could try Zinc White (PW 4) instead.
 

PW 6:1 &#; Unbleached Titanium White

Colour Description: Ranges from light brown/ beige to green-grey
Transparency/Opacity: Opaque

Unbleached Titanium White contains small amounts of iron which give it its warm colour, and also means that it dries faster than regular Titanium White. It has a high tinting strength, but it is a more subtle way to adjust the hue of colours than regular Titanium White. It can be used to make some gentle grey-greens when mixed with blue, and it is particularly good for bringing down the chroma of earth colours without cooling them down. In watercolour it gently granulates, so it adds a textural effect
 

PW 18 &#; Calcium Carbonate (Chalk)

Colour Description: yellow-white to blue-white, depending on natural variation
Transparency/Opacity: Transparent to opaque, depending on natural variation

Chalk is a particularly soft kind of limestone, formed from the shells and skeletons of microscopic organisms that were deposited and compressed more than 65 million years ago. It generally isn&#;t used as a white pigment in artist paints, except in fresco painting, but it is an important ingredient in other art materials so it&#;s worth including here. It is used to make traditional rabbit skin glue-based gesso (where it is referred to as whiting), and it is also used in the production of archival artist paper, where it acts as an alkaline buffer against the harmful effects of acid.
 

PW 21 &#; Barium Sulphate

Colour Description: Neutral White
Transparency/Opacity: Semi-Opaque

Most often used as an opacifying filler in gouache, or in student grade watercolour and oil paints (PW 21 may not be listed on the label) It is occasionally used as a pigment in artist paint in conjunction with other white pigments.
 

This post is part of an ongoing series about the Pigment Colour Index.
 

You can also read our Pigment Stories series to find out about the history behind some widely used pigments.